Strategy Breakdowns

Strategy Breakdowns

A 3-minute email on the strategy playbooks and growth hacks that built the world's greatest companies. Join 55,000+ readers from Google, Meta, Atlassian, Stripe, Snapchat and more.

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Featured Posts

🎯 How Apple makes you spend more

🎯 How Apple makes you spend more

A masterclass in pricing strategy

🎯 How Canva wins SEO

🎯 How Canva wins SEO

Hint: It’s not just backlinks

🎯 Minecraft: A canvas for creators

🎯 Minecraft: A canvas for creators

The playbook behind the biggest game ever

🎯 Netflix's $1 Million Prize

🎯 Netflix's $1 Million Prize

Why Netflix paid a group of hackers $1 million in 2009

🎯 Zapier's automatic traffic machine

🎯 Zapier's automatic traffic machine

How to systematise new signups

🎯 Introducing: Strategy Breakdowns 2.0

🎯 Introducing: Strategy Breakdowns 2.0

7 months in the making

🎯 Good culture = great strategy

🎯 Good culture = great strategy

with Athyna founder / CEO Bill Kerr

🎯 Introducing: Strategy Breakdowns 2.0

🎯 Introducing: Strategy Breakdowns 2.0

7 months in the making

🎯 Why Nvidia donates free products

🎯 Why Nvidia donates free products

How corporate gifting drives sales

🎯 iA's Devotion to Craft

🎯 iA's Devotion to Craft

Lean into the essence of user activity

🎯 Arc’s build-in-public playbook

🎯 Arc’s build-in-public playbook

One nugget from the internet’s favourite content strategy

🎯 Attio x Strategy Breakdowns (with founder Nicolas Sharp)

🎯 Attio x Strategy Breakdowns (with founder Nicolas Sharp)

Asking the tough questions

🎯 Intercom's risk-free purchase strategy

🎯 Intercom's risk-free purchase strategy

A playbook for pricing AI in your products

🎯 1 year into Strategy Breakdowns

🎯 1 year into Strategy Breakdowns

5 things on my mind

🎯 beehiiv's long-term strategy (with founder Tyler Denk)

🎯 beehiiv's long-term strategy (with founder Tyler Denk)

Building the next Facebook Ads Manager

🎯 Forget waitlists. Do this instead.

🎯 Forget waitlists. Do this instead.

PLUS: Some behind-the-scenes thinking

🎯 How Mixpanel gives you X-ray vision

🎯 How Mixpanel gives you X-ray vision

A framework for valuable products

🎯 Athyna’s “AI-for-talent” strategy

🎯 Athyna’s “AI-for-talent” strategy

Supercharging what's already working

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