Viral Growth & Distribution
Product Design & Craft
Positioning & Brand
Moats & Network Effects
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AI Playbooks
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Behind-the-Scenes
6 months into Strategy Breakdowns
1 year into Strategy Breakdowns
1 year full-time on Strategy Breakdowns
2 years full-time on Strategy Breakdowns
(Re)Designing Strategy Breakdowns
The Strategy Breakdowns Tech Stack
How companies are winning in the AI era, from AI-native products to the strategic bets reshaping entire industries.
Inside the product philosophy that turned an AI notepad into a $1.5B company.
One bet, 13,000+ teams, 0 personal copilots
I built a tool that saves me 45mins a day
The ex-Jira designer charging for AI outcomes, not CRM seats
My favourite new viral loop
This tool is my latest obsession
Dogfooding their traffic strategy in public
The ChatGPT roadmap for 2025-26
Intelligent GTM command centre
A playbook for pricing AI in your products
Supercharging what's already working
The user-centric product playbook