Welcome back* to Strategy Breakdowns!

Glad to know you want to keep receiving our emails.

As a reminder, we’re here to do 2 things:

  1. Share the strategy playbooks, growth hacks, and tactical ideas that built the world’s greatest companies.

  2. Package them into a value-dense 3-minute read (or less).

Each email:

  • is focussed on 1 idea,

  • takes 3 minutes (or less) to read,

  • never get buried in your ‘read it later’ backlog.

Before we get any further, let’s do some housekeeping. We’d like to ask you 2 things:

1. Make sure Strategy Breakdowns reaches your inbox…

First - search for any email from "[email protected]”

Second - Reply “Hey” to that email.

Then - Add us to your primary inbox:

  • Gmail users: Move this email to your primary inbox

    • On your phone? Hit the 3 dots at the top right corner, tap “Move” then “Primary”

      • On desktop? Back out of this email then drag it into the “Primary” tab near the top left of your screen.

  • Apple mail users: Click on our email address at the top of this email (next to “From:” on mobile") and click “Add to VIPs”

If you skip either step you may not receive any future emails — doing them will let your email provider know that you want to keep receiving Strategy Breakdowns (click here if you’re having issues).

If you’d like to jump straight into some of our best content, we’ve curated a list containing a few of our most-read posts below.

If you’re interested in the backstory and future of Strategy Breakdowns, check out our behind-the-scenes article 6 months into Strategy Breakdowns.

Thanks for (re)joining us. We appreciate you being here 🤝